Peter Loehr (Producer)

Peter Loehr established Imar Film Co., Ltd., China's first independent film company in 1997.  Imar was China’s first true, multi-faceted independent, producing, distributing and marketing all of their films entirely in-house. To date, Loehr has produced six feature films in China, among them Spicy Love Soup, A Beautiful New World,  Shower, and Quitting. All five films were among the top two domestic releases in China the year they were released.  In early 2002, he began work on a new venture, Ming Productions, focusing on larger scale Asian-themed pictures for a world audience.